The Office of Professional and Workforce Development’s education portfolio and delivery methods have been effective but static for several years. The focus for the future is to strengthen core programs, identify, and capitalize on innovative distribution modalities and build programs to bridge workforce gaps. By concentrating in these key areas, OPWD will create a competitive advantage, gain market share, and be the leader in training the next generation of the workforce.

Objectives:

The University of Florida brand is strong in the state of Florida and the southeast region of the United States and U.S. News and World Report ranked University of Florida 6th among top public universities nationwide. Brand recognition provides OPWD the opportunity to engage with the community and industry leaders in collaborative discussions and to participate in leadership positions through regional and national boards, committees, or memberships. This initiative creates a conduit whereby OPWD can reach national and global scale.

Objectives:

Students and customers are essential to the success and sustainability of OPWD. It is imperative they are treated with exceptional service during all touch points. We understand the most effective marketing comes in the form of word-of-mouth advertising and that a positive experience will not only gain repeat business but an opportunity to attract new business.

Objectives:

There are several variables that influence our ability to address infrastructure and revenue generation needs within the organization. This initiative focuses on improvement, efficiency, and fundraising for OPWD to evaluate portfolio diversification, process improvement, productivity, and allocation of resources to reduce cost and increase revenue. In addition, OPWD will engage industry for financial or equipment donations to further the mission.

Objectives: